Brands spend a lot of time thinking about their brand…if they are smart. Why? For major businesses, your brand can be worth 30-40% of the total valuation of your business. For a small business, your brand and your name are likely the only thing you have that is standing between you and the commodity abyss.
The Quality of MLB's New Jerseys: Brand Codes 101
The Quality of MLB's New Jerseys: Brand Codes…
The Quality of MLB's New Jerseys: Brand Codes 101
Brands spend a lot of time thinking about their brand…if they are smart. Why? For major businesses, your brand can be worth 30-40% of the total valuation of your business. For a small business, your brand and your name are likely the only thing you have that is standing between you and the commodity abyss.